About Us
Revenue generated through paid search
Industries worked across the UK and beyond
£1M+
Ad budgets actively managed
Clients supported across lead gen and e-commerce
Founder-led PPC, built for sustainable growth
Rank Marketing is a performance-focused PPC agency helping small and medium businesses generate steady leads and sales at the best cost.
We specialise exclusively in paid search. No distractions. No bolt-on services. Just Google and Microsoft Ads managed properly, with clean tracking, clear decisions and spend treated with respect.
The agency is led by Ramial Aqeel, Google PPC Ads Expert, and backed by E-Innovate. That means senior delivery from day one, supported by systems built for long-term performance, not short-term wins.
Our approach
PPC only works when three things are right:
- you are visible when customers are ready
- tracking tells the truth
- spend is controlled, not left to drift
That is what we focus on.
We build clear account structures around real intent, set tracking up properly from day one and optimise with discipline. You will always know what we are testing next, why it matters and what success looks like.
No hype. No black boxes. Just PPC that runs properly in the background while you run the business.
About Ramial Aqeel, Co-Founder
Rank Marketing is led by Ramial Aqeel, Google PPC Ads Expert, with experience across both lead generation and e-commerce.
Ramial has led PPC strategy across Google Search, Display and Shopping for businesses in the UK, Europe and the USA, managing £5m+ in annual ad spend. His work spans everything from small local businesses to multi-million pound scale-ups, with the same principle applied every time – treat every £ like it is your own.
Alongside hands-on account management, Ramial has:
- managed and mentored PPC Executives and Apprentices
- rebuilt Microsoft Ads strategies at scale, including MCC structure
- worked directly with Google and Microsoft to improve client performance
Beyond client work, Ramial is active in the PPC community. He joined PPC Hub in January 2024 to learn and connect with other specialists and became a community moderator by December 2024, supporting 2,000+ members.
He also runs the Small Budgets and Business Mastermind, hosting bi-weekly sessions for specialists working with similar SME clients. The focus is simple – stay sharp, give back and raise standards across the industry.
Ramial also speaks at digital marketing events when PPC expertise is needed, particularly around Google Ads for SMEs and cost-conscious growth.
When you work with Rank Marketing, you work directly with the person responsible for strategy, decisions and results.
Platforms We Work With
We specialise in paid search platforms that capture demand, not create noise.
- Google Ads – Search, Performance Max and Shopping
- Microsoft Ads – including Bing and LinkedIn profile targeting where appropriate
We recommend platforms based on performance and suitability, not preference. If a platform does not make commercial sense for your business or budget, we will say so.
Our Values
Transparency
Clear communication, honest reporting and no hidden agendas. You will always know what is happening and why.
Results-led thinking
We focus on outcomes that matter – leads, sales, cost per conversion and efficiency. Not vanity metrics.
Client-first delivery
We work closely with you, align campaigns to real business goals and adapt as those goals change.
Continuous improvement
PPC never stands still. We test, learn and refine constantly to keep performance moving forward.
Why Rank Marketing
Rank Marketing is led by Ramial Aqeel, Google PPC Ads Expert. You work with a senior specialist from day one – not a revolving door of juniors. Decisions are faster, priorities are clearer and accountability is built in.
We focus on the fundamentals that actually move results: being visible when customers search and tracking what turns into real enquiries or sales. Clean data first. Confident decisions second.
We treat your budget like it’s ours. That means sensible guardrails, cutting waste early and scaling only when the numbers support it. You’re not paying us to spend more – you’re paying us to spend better.
Our processes, pricing and pace are designed for SMEs. Campaigns run automatically in the background where they should, with hands-on judgement where it counts – so you can focus on running the business.
Typical monthly budget we optimise for cost-conscious SMEs
Cost per lead reduction achieved through long-term optimisation
SMEs supported across lead gen and e-commerce